ASUG Pulse of the SAP Customer Research 2025

Know the Trends. Shape Your Strategy.

SAP customers are actively preparing their organizations for future transformation, with a continued strong emphasis on key strategic areas. While the transition from on-premises ERP environments to the cloud and the adoption of emerging technologies like artificial intelligence remain significant undertakings, the 2025 ASUG Pulse of the SAP Customer Research reveals that moving to SAP S/4HANA remains the top priority for ASUG members. Explore the key priorities, evolving challenges, and opportunities SAP customers are experiencing in the ASUG Pulse of the SAP Customer 2025 Research to gain valuable insights for your organization's SAP journey